Amazon (AMZN -0.1%) Music launches its free streaming tier to compete with (SPOT +1.3%).
But the soft launch only includes U.S. customers with an Alexa-enabled device.
Those who don't have a Prime membership or Amazon Music Unlimited subscription can request a song to launch a station or playlist rather than an album.
The streaming service is available today. Amazon will likely roll this out into the full ad-supported streaming service at some point since there's a small base of Alexa owners who don't already have Prime or Unlimited.
Previously: Spotify -3.5% on Amazon competition - Billboard (April 15)